Small businesses can be underappreciated and under-supported, and that’s a shame. After all, when a downtown is filled with cool coffee shops, locally owned restaurants, microbreweries, and quirky boutiques—together with plenty of strong non-retail players like architects, ad agencies, and attorneys—that downtown is often the heart and soul of a vibrant community.
A strong small business presence—especially one that thrives in the context of a busy, livable, walkable downtown—is what gives a community its character. It creates that sense of “place” that attracts tourists, young people and empty nesters (increasing numbers of both groups want to live downtown), a talented workforce, and yes, bigger businesses and other investors who drive further growth.
Read Small Businesses Can Save Your Community by Quint Studer at Strong Towns.