Why the Food Movement is Unstoppable

November 9, 2016 at 11:29 am Leave a comment

farmerNot long ago, the New York Times asserted that the centre aisles of US supermarkets are being called “the morgue” because sales of junk food are crashing; meanwhile, an international consultant told Bloomberg magazine that “there’s complete paranoia“, at major food companies where the food movement is being taken very seriously.

So whereas not so very long ago food, and even more so agriculture, were painfully unfashionable subjects, all of a sudden, individuals all over the globe have developed an often passionate interest in the products and processes of the food system.

If food regime change is in the air, the questions are: Why? Why now? And the big one: How far will it go?

The answer to these questions comes into focus if we analyse the food movement from the perspective of five different “puzzle pieces”. If we do that we can see that there are profound reasons why the food movement is succeeding and growing.

Read Why the Food Movement is Unstoppable by Jonathan Latham at Resilience.org

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Entry filed under: Business, Food, Health/Wellness.

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